Lesson 13: The basics of Display ads
The internet has evolved into more than just a source of knowledge. It’s a component of our everyday lives for work, school, entertainment, grocery shopping, and retail shopping. Outside of the search bar, 94% of internet time is spent.1 As a result, it is critical for your company to discover a way to connect with potential customers wherever they are.
1. Explore your options
Google Ads Audience Insights assists you in better understanding your website visitors, app users, and email followers.
2. Think carefully.
Smart Display campaigns are a great way to take the time-consuming guesswork out of targeting, bidding, and ad creation. Within roughly two weeks, or after you generate about 50 conversions (whichever comes first), the campaign will begin to optimize toward your goals.
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